Unreasonable Growth

There Are Two Kinds of Growth.

There’s Gradual Growth &

Unreasonable

GROWTH

Most law firms grow gradually (at best).

Many stay stuck at their current level of success — not doing bad, but not growing at the pace they really want… and eventually becoming stagnant.

Yet, a select few ambitious attorneys decide to pursue unreasonable growth.

There’s a BIG difference between the destinations these two paths will lead you…

In a state of gradual growth, you work hard to get ahead. It’s growth by grit and luck alone.

It’s how I started. And it’s what most (average) attorneys do.

You grow bit by bit, every year.

It works… until something changes… and things stop working.

If you struggle to adapt, you’ll fail to keep up and you’ll become stagnant.

Before you know it, you get left behind.

You lose out on all the best clients, and you painfully watch as all highest-value cases go to the firms who manage to stand out from the noise.

That’s because in today’s competitive market, even if you’re an outstanding lawyer, you’re getting lost in the shuffle.

The reality is: the legal game has changed.

It’s not a level playing field anymore… and it’s getting harder to compete.

The ONLY way to truly thrive these days is to set your firm apart from the competition and stand out as the obvious choice in your market.

Doing this requires you to take a different path:

The path of unreasonable growth.

You can’t just keep working harder and expect to get the same results you always have.

You must adjust and adapt your approach — and be extremely intentional in how you lead, market, and differentiate your firm to ensure you stand out from your competitors.

You have to step up as a leader and harness the power of your people to build a truly cohesive, results-driven team. You can’t keep doing everything yourself.

This path may seem more challenging, at first. There’s more RISK. Which is why it’s the unreasonable path.

Yet, following the unreasonable path is the ONLY way to ensure your long-term success in today’s fast-changing marketplace.

If you’re an ambitious attorney, you’ll embrace this as an opportunity to build a strong law firm that can withstand the test of time.

You’ll get the best cases, build a world-class reputation in your industry, create the greatest impact in your community, and play a bigger game that inspires the best in you and your team.

Join me on the path of unreasonable growth, and I’ll reveal the exact strategies we’ve used to drive over $1B+ in new revenue for our clients and help them become market-leading firms.

These are the same strategies, mindsets, and industry insights that my team and I have used to grow Crisp from $500 to an 8-figure company — at times experiencing year-over-year growth of over 200%

This has earned us a spot on the Inc. 500 List as one of the Top 10% Fastest Growing Private Companies in the US. And we’re just getting started.

If you’re an ambitious attorney, chances are you’re already successful.

But you know you’ve only achieved a tiny fraction of your true potential.

I’m here to lead by example… to challenge you to play a bigger game and achieve the next level of growth for your firm.